Search Engine Marketing

What is Search Engine Marketing

Search Engine Marketing refers to a variety of techniques and strategies a company can use to generate more visitor traffic from search engine results pages (SERPS) to a website. The goal of SEM is to promote a website’s visibility using paid search and organic search rankings.

Search engine marketing helps increase the visibility of a website in search results pages. Most new visitors will find your website now buy performing a query on a search engine. Since consumers enter these queries with the intent to find information, they are excellent candidates for making a purchase. Search marketing reaches consumers at exactly the right time, methods such as pay-per-click advertising offers non-intrusive ads and doesn’t interrupt their tasks. SEM is a great way to drive traffic to a website.

With our Native Advertising you can reach your customers on websites they trust such as: USA Today, The Weather Channel, NBC, MSN, Business Insider, Bloomberg, CBS News, Fox and other local news websites. Cyber Bytes will help create relevant ad experiences for potential customers helping you meet marketing objectives and generate leads.

Brand Awareness

Local Service Ads

Lead Generation

Is Search Engine Marketing Important To Your Business?

Everyone uses search engines. Search engine marketing allows you to reach your customers easily, increase your brand awareness, create geo-targeted search ads and target the right audiences easily and quickly through ad visibility. We utilize both Google Ads and Retargeting. These services allow us to help you drive sales, generate leads, create awareness and drive traffic to your sites. We can even pinpoint users in certain demographics areas and even interests (ex. home improvement, automotive, real estate).

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